Michael Arabatzis S.A. at Anuga with new innovative products

Michail Arabatzis S.A. had a dynamic presence at this year's Anuga as it presented an enriched variety of high-quality added value products for both Food Service and Retail sector. The extended range of 700 skus is further enhanced with new innovative products in various shapes, sizes, types of dough and savory and sweet fillings.

International visitors are attracted mostly by the Roll’s new flavors and the fruity flavored Mini Strudel.

In addition, visitors had the opportunity to be informed about the company's new international brand, Elzymi, which was created to meet the diverse needs of foreign markets and is already available in major retailers in the Canadian and European markets. Elzymi offers a product range that includes beloved traditional Greek flavors that highlight and spread the Greek nutritional wisdom all over the world.

Global expansion is a strategic priority for Michael Arabatzis S.A. and its participation in Anuga significantly strengthens its extroversion and growth in international markets. During the exhibition, substantial commercial contacts were made with existing partners, while at the same time important discussions took place with new potential customers aiming at the company's expansion into new markets.